Where Local Newsletter Operators Come to Grow

The community for local newsletter founders who are redefining what local media can be. Real playbooks, proven strategies, and the only network built specifically for local media.

Join the CLub

"0→$500K

Revenue

0→ 34K+

subscribers

Where Local Newsletter Operators Come to Grow

The community for local newsletter founders who are redefining what local media can be. Real playbooks, proven strategies, and the only network built specifically for local media.

Join the CLub

As Featured In

WHY

NOW?

WHY

NOW?

WHY

NOW?

Traditional local media is dying and algorithms have failed. There's never been a better time to build a local media company with real impact and real profit — on your terms.

Unlock the proven strategies to grow, monetize and build impactful and profitable local media companies.

Join the CLub

1:1 Onboarding

Every new member gets a personalized onboarding call

Masterclasses

Deep-dive sessions on topics that matter

Resources

Access ad templates, playbooks, and premium content

Weekly Calls

Live group calls with real operators sharing wins, and challenges

Discord

The most active newsletter community on the internet. 300+ operators 

Exclusive Events

The club goes IRL with exclusive summits and hangs

Join the CLub

Benefits

Benefits

Want to get your CAC to $0.08, yeah we did that. Looking to launch products, yup done that too. Whatever it is, The Newsletter Club has got you covered.

Don't Take Our Word For It

Don't Take Our Word For It

Hear it from the 200+ operators building profitable local media companies inside TNC.

  • Jimmy

    CHS Happenings

    together, sharing ideas, helping others. It's without a doubt the most valuable community I've been a part of while I continue to learn about the local newsletter world.

    Jimmy

    CHS Happenings

    together, sharing ideas, helping others. It's without a doubt the most valuable community I've been a part of while I continue to learn about the local newsletter world.

  • Joshua

    Sunny St. Pete

    TNC has been the single biggest unlock for my brand new newsletter. I was able to use the lessons learned by folks who have been operating for years to catapult my operation fowards.

    Joshua

    Sunny St. Pete

    TNC has been the single biggest unlock for my brand new newsletter. I was able to use the lessons learned by folks who have been operating for years to catapult my operation fowards.

  • Patrick

    Litchfield Ledger

    The TNC group was instrumental in helping us launch our local newsletter. It's not easy starting something new, but the community's openness to sharing what worked for them with ads, tactics, and monetization made the process much easier.

    Patrick

    Litchfield Ledger

    The TNC group was instrumental in helping us launch our local newsletter. It's not easy starting something new, but the community's openness to sharing what worked for them with ads, tactics, and monetization made the process much easier.

    Patrick

    Litchfield Ledger

    The TNC group was instrumental in helping us launch our local newsletter. It's not easy starting something new, but the community's openness to sharing what worked for them with ads, tactics, and monetization made the process much easier.

  • Connor

    Castle Rock Crew

    I haven’t found anything with a better ROI in the newsletter space. The community alone is worth it, and the shared playbooks around systems, content, and monetization save you months of trial and error.

    Connor

    Castle Rock Crew

    I haven’t found anything with a better ROI in the newsletter space. The community alone is worth it, and the shared playbooks around systems, content, and monetization save you months of trial and error.

  • Hal

    The Civvie

    What makes TNC special is the community. Real connection, real purpose, and real people who show up for each other.

    Hal

    The Civvie

    What makes TNC special is the community. Real connection, real purpose, and real people who show up for each other.

    Hal

    The Civvie

    What makes TNC special is the community. Real connection, real purpose, and real people who show up for each other.

  • Maryam

    My North London

    The best thing about TNC is knowing you're not building alone. You're connected to people at different stages, all with a wealth of knowledge and advice ready to share.

    Maryam

    My North London

    The best thing about TNC is knowing you're not building alone. You're connected to people at different stages, all with a wealth of knowledge and advice ready to share.

  • TJ Larkin

    Leander Scoop

    TNC is the absolute best business community I've ever been a part of. So many great people, all willing to help. Absolute no-brainer to join if you're interested in the local newsletter business.

    TJ Larkin

    Leander Scoop

    TNC is the absolute best business community I've ever been a part of. So many great people, all willing to help. Absolute no-brainer to join if you're interested in the local newsletter business.

  • Bryan

    Stumptown Savings

    TNC has been an invaluable resource as I develop my own hyper-local newsletter. While many "newsletter" platforms and thought leaders concentrate on national trends and the broader industry, TNC is uniquely tailored for local newsletter operators, by local newsletter operators. It truly stands out as a one-of-a-kind community.

    Bryan

    Stumptown Savings

    TNC has been an invaluable resource as I develop my own hyper-local newsletter. While many "newsletter" platforms and thought leaders concentrate on national trends and the broader industry, TNC is uniquely tailored for local newsletter operators, by local newsletter operators. It truly stands out as a one-of-a-kind community.

  • Michael

    Adelaide Digest

    I’ve joined countless online communities before, but none of them have even come close to the knowledge I’ve learnt and people I’ve met in TNC.

    Michael

    Adelaide Digest

    I’ve joined countless online communities before, but none of them have even come close to the knowledge I’ve learnt and people I’ve met in TNC.

  • Landon

    Wichita Life

    I've always been a bit skeptical about paying for groups, but The Newsletter Club has been one of the best investments I've made for my local newsletter. The conversations, masterclasses, and brainstorming are the fastest and easiest way to improve your product and business.

    Landon

    Wichita Life

    I've always been a bit skeptical about paying for groups, but The Newsletter Club has been one of the best investments I've made for my local newsletter. The conversations, masterclasses, and brainstorming are the fastest and easiest way to improve your product and business.

  • Josh

    Side of Money

    I cannot believe how much secret sauce gets shared by the members in this group. It is by far the most friendly, responsive, and helpful builder community I’ve ever been a part of.

    Josh

    Side of Money

    I cannot believe how much secret sauce gets shared by the members in this group. It is by far the most friendly, responsive, and helpful builder community I’ve ever been a part of.

  • Abby

    Saratoga Dispatch

    Launching an independent newsletter could be isolating. The remedy? The supportive TNC community, which was a game-changer for me. From the motivating Discord chat to the multiple resources on everything from tech issues to sales strategy, membership is a must.

    Abby

    Saratoga Dispatch

    Launching an independent newsletter could be isolating. The remedy? The supportive TNC community, which was a game-changer for me. From the motivating Discord chat to the multiple resources on everything from tech issues to sales strategy, membership is a must.

  • Chance

    The Ankeny Digest

    I’ve learned so much from the creators in TNC! Worth every penny!

    Chance

    The Ankeny Digest

    I’ve learned so much from the creators in TNC! Worth every penny!

  • Ed

    Lancaster Loop

    I've never published a single news article before. I wasn't even in the high school yearbook club. Yet, I wanted to build a local newsletter because I genuinely love where I live. I grew to 7,500 readers in 12 sends.

    Ed

    Lancaster Loop

    I've never published a single news article before. I wasn't even in the high school yearbook club. Yet, I wanted to build a local newsletter because I genuinely love where I live. I grew to 7,500 readers in 12 sends.

    Ed

    Lancaster Loop

    I've never published a single news article before. I wasn't even in the high school yearbook club. Yet, I wanted to build a local newsletter because I genuinely love where I live. I grew to 7,500 readers in 12 sends.

  • Sarah

    Little Local

    The Newsletter Club has been an incredible, supportive community of smart and generous people. I’m learning a ton, the accountability is real, and the masterclasses alone are worth it.

    Sarah

    Little Local

    The Newsletter Club has been an incredible, supportive community of smart and generous people. I’m learning a ton, the accountability is real, and the masterclasses alone are worth it.

  • Sagar

    Houston Dose

    Joining TNC has been a game-changer! I went from 0 to 10,000+ subs in a matter of weeks. Michael has created something truly extraordinary in terms of bringing people together all working towards one focused goal: community.

    Sagar

    Houston Dose

    Joining TNC has been a game-changer! I went from 0 to 10,000+ subs in a matter of weeks. Michael has created something truly extraordinary in terms of bringing people together all working towards one focused goal: community.

  • Noah

    ChesCo Buzz

    TNC has been the #1 reason I've grown to over 11k subscribers in 7 months. It is a community full of growth-minded, positive, and helpful local newsletter writers who want each other to succeed.

    Noah

    ChesCo Buzz

    TNC has been the #1 reason I've grown to over 11k subscribers in 7 months. It is a community full of growth-minded, positive, and helpful local newsletter writers who want each other to succeed.

  • Jill

    Wander Jersey

    The Newsletter Club is one of the best investments I have made in my business! The FB ads masterclass alone was worth the cost, but the community is what makes it priceless.

    Jill

    Wander Jersey

    The Newsletter Club is one of the best investments I have made in my business! The FB ads masterclass alone was worth the cost, but the community is what makes it priceless.

  • Philip

    Orlando Signal

    I’m thrilled to be part of this original local newsletter mastermind where operators can learn to grow every aspect of their publication from real “in the dirt” experts.

    Philip

    Orlando Signal

    I’m thrilled to be part of this original local newsletter mastermind where operators can learn to grow every aspect of their publication from real “in the dirt” experts.

    Philip

    Orlando Signal

    I’m thrilled to be part of this original local newsletter mastermind where operators can learn to grow every aspect of their publication from real “in the dirt” experts.

  • Aniket

    Content Quant

    The TNC is the single highest-value newsletter-related community I've joined. The level and depth of discussion in the Discord is unmatched, and Michael does a great job of continuing to evolve and grow the group with members' feedback. Can't remember a day I haven't learned something new!

    Aniket

    Content Quant

    The TNC is the single highest-value newsletter-related community I've joined. The level and depth of discussion in the Discord is unmatched, and Michael does a great job of continuing to evolve and grow the group with members' feedback. Can't remember a day I haven't learned something new!

    Aniket

    Content Quant

    The TNC is the single highest-value newsletter-related community I've joined. The level and depth of discussion in the Discord is unmatched, and Michael does a great job of continuing to evolve and grow the group with members' feedback. Can't remember a day I haven't learned something new!

  • Pav

    WR Rhythm

    Love TNC! Couldn’t have started my newsletter if I wasn’t part of this group. I was able to learn, implement and grow in just a few months thanks to the community here and everyone’s willingness to share. 0 to 3000 subs in less than 2 months.

    Pav

    WR Rhythm

    Love TNC! Couldn’t have started my newsletter if I wasn’t part of this group. I was able to learn, implement and grow in just a few months thanks to the community here and everyone’s willingness to share. 0 to 3000 subs in less than 2 months.

  • Rebecca

    TriValley Explorer

    I love TNC! It’s been an incredible resource to help me grow my newsletter and brainstorm ideas with other newsletter operators. Everything from monetization, content strategy, social media, and best practices.

    Rebecca

    TriValley Explorer

    I love TNC! It’s been an incredible resource to help me grow my newsletter and brainstorm ideas with other newsletter operators. Everything from monetization, content strategy, social media, and best practices.

  • Casen

    The Desert Letter

    I consumed everything I could about newsletters, but TNC is the only community built specifically for local media operators. People share what’s actually working from firsthand experience, and I honestly could’ve skipped everything else and started here.

    Casen

    The Desert Letter

    I consumed everything I could about newsletters, but TNC is the only community built specifically for local media operators. People share what’s actually working from firsthand experience, and I honestly could’ve skipped everything else and started here.

    Casen

    The Desert Letter

    I consumed everything I could about newsletters, but TNC is the only community built specifically for local media operators. People share what’s actually working from firsthand experience, and I honestly could’ve skipped everything else and started here.

  • Brady

    South Metro Scoop

    I picked up some outreach techniques from TNC & closed my first big sponsorship deal for $2,400. Glad to have a community of like-minded people all trying to improve.

    Brady

    South Metro Scoop

    I picked up some outreach techniques from TNC & closed my first big sponsorship deal for $2,400. Glad to have a community of like-minded people all trying to improve.

  • Kim

    VB Living

    When I made the decision to launch my local newsletter I knew I didn’t want to reinvent the wheel. The first investment I made into my business was joining The Newsletter Club so I could learn from the top leaders of this industry!

    Kim

    VB Living

    When I made the decision to launch my local newsletter I knew I didn’t want to reinvent the wheel. The first investment I made into my business was joining The Newsletter Club so I could learn from the top leaders of this industry!

  • John

    Scottsdale Scoop

    I’ve taken a ton away from TNC. Everything from ad angles, to monetizing to content ideas. It’s a great community to learn from everyone else in the space.

    John

    Scottsdale Scoop

    I’ve taken a ton away from TNC. Everything from ad angles, to monetizing to content ideas. It’s a great community to learn from everyone else in the space.

  • Dustin

    What's Good

    TNC has been an incredible experience. It's great to connect with folks who are also building local communities as well. The best part is sharing wins and strategies with one another that we each can implement in our own city. Michael keeps the meetings fun and engaging. He truly cares about the success of each member.

    Dustin

    What's Good

    TNC has been an incredible experience. It's great to connect with folks who are also building local communities as well. The best part is sharing wins and strategies with one another that we each can implement in our own city. Michael keeps the meetings fun and engaging. He truly cares about the success of each member.

  • James

    Twin Cities Scout

    I’m so grateful for TNC. Starting can be overwhelming, but being surrounded by a thoughtful + generous group made all the difference. Having folks from all kinds of backgrounds means there's always someone who’s been through whatever I'm facing. I’ve stayed inspired, avoided a ton of early mistakes, and never felt alone in the process.

    James

    Twin Cities Scout

    I’m so grateful for TNC. Starting can be overwhelming, but being surrounded by a thoughtful + generous group made all the difference. Having folks from all kinds of backgrounds means there's always someone who’s been through whatever I'm facing. I’ve stayed inspired, avoided a ton of early mistakes, and never felt alone in the process.

  • Adam

    Finger Lakes Effect

    Joining TNC was one of the smartest moves I made when launching. The insights helped me get up and running fast, avoid common pitfalls, and build momentum from day one. The community Michael has cultivated is generous, smart, and incredibly helpful — and Michael himself is a genuinely great guy to learn from.

    Adam

    Finger Lakes Effect

    Joining TNC was one of the smartest moves I made when launching. The insights helped me get up and running fast, avoid common pitfalls, and build momentum from day one. The community Michael has cultivated is generous, smart, and incredibly helpful — and Michael himself is a genuinely great guy to learn from.

Join the CLub

About the Club

Case studies

About Michael

I've done it before...

I've done it before...

I built Catskill Crew into a multi-six-figure local media company by creating a community-first publication and leveraging creative monetization. Now founders are redefining what local media companies can be.

The Newsletter Club is filled with hundreds of operators with different skillsets and at different stages in their journey. We work together, learn together, and build high-impact revenue generating media companies that push the boundaries.

What Operators Say About Mike

What Operators Say About Mike

“Most people are building newsletters. Michael's building entire ecosystems around them. If you want to see where local media is headed, watch what he’s doing.”

Tyler Denk

Co-Founder & CEO Beehiiv

"Michael is building one of the coolest businesses around. A local newsletter with 40K+ subs, digital and physical merch, a snail mail quarterly letter, board games, real estate, franchises, and more. Dude literally is wired to be an all-time local entrepreneur (and more)."

Justin Welsh

$10M Solopreneur & publisher of The Saturday Solopreneur

"If you’re building in local media, working with Michael is invaluable. He brings 110% to everything he does."

Nathan May

Founder at The Feed Media

"If you’re building in local media, working with Michael is invaluable. He brings 110% to everything he does."

Nathan May

Founder at The Feed Media

“Most people are building newsletters. Michael's building entire ecosystems around them. If you want to see where local media is headed, watch what he’s doing.”

Tyler Denk

Co-Founder & CEO Beehiiv

"Michael is building one of the coolest businesses around. A local newsletter with 40K+ subs, digital and physical merch, a snail mail quarterly letter, board games, real estate, franchises, and more. Dude literally is wired to be an all-time local entrepreneur (and more)."

Justin Welsh

$10M Solopreneur & publisher of The Saturday Solopreneur

"If you’re building in local media, working with Michael is invaluable. He brings 110% to everything he does."

Nathan May

Founder at The Feed Media

Who's the Club For

Whether you're building a local newsletter to sling ads, connect with your community, or as the foundation for a local holding company…

The Newsletter Club is for you.

Join the CLub

Pricing

Join the Club

Club Membership

Club Membership

Get exclusive access to the community and resources

$799

$799

/yr

(Billed Annually)

1-1 Onboarding Call

90-Day launch strategy

Access to community Discord

Live and archived masterclasses

Ad templates and resources

Weekly live group calls

Invites to exclusive IRL events

Join the CLub

1:1 Consult

1:1 Consult

Get coaching and discuss anything newsletters

$199

$199

/60 minutes

Strategize monetization

Plan community growth

Build sponsorships

How to build holding company

Turn subscribers into advertisers

Book Now

Starting Fall '26

Starting Fall '26

Starting Fall '26

Accelerator

Accelerator

Join a cohort of growing operators to hit your goals

$1499

$1499

1 Year TNC access

Share target goal with small cohort

Established mentorship support you hitting your goal

Guided weekly strategy and coaching calls

Custom media kit

Outreach template for partners

Join Waitlist

FAQS

FAQS

FAQS

Is there a free trial?

No free trial. The Newsletter Club is a community of the best operators in local media — people who are serious about building and redefining what this industry can be. If you're in, you're in. If you're on the fence, browse what members are saying and make the call when you're ready.

If I don't like it, can I get a refund?

Do I have to have a newsletter to join?

Do I have to use Discord?

Do I have to have a local newsletter?

Will you help me scale and monetize my newsletter?

What's a day in the life of TNC like?

Helping founders grow, monetize, and build profitable local media companies.

Join the CLub

THE NEWSLETTER CLUB

SITE BY SHIP SHOP

THE NEWSLETTER CLUB

SITE BY SHIP SHOP

Where Local Newsletter Operators Come to Grow

The community for local newsletter founders who are redefining what local media can be. Real playbooks, proven strategies, and the only network built specifically for local media.

Join the CLub

"0→$500K

Revenue

0→ 34K+

subscribers